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Starbucks Lowers Prices, Raises Prices
By
Jaya Saxena
Published Aug 21, 2009
Modified Aug 21, 2009
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By
Jaya Saxena
Published Aug 21, 2009
Modified Aug 21, 2009
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You might want to trade in that half-caf soy blended latte for a regular cup of coffee. For the first time in the coffee giant's history, Starbucks will be slashing prices. A "tall" coffee will cost $1.50, down from $1.75, and most cappuccino and latte concoctions will get a 10 to 15 cent discount. However, not all Starbucks addicts are celebrating. The more complex drinks, like the addicting Frappuccino, will be up to 25 cents more expensive. Maybe that's what's going to pay for all their new locations in NYC. One anonymous commenter pointed out on Starbucks Gossip that these price drops still leave the drinks more expensive than they were just four months ago, predicting "Customers are going to like the decrease I guess (although not back to original prices on some beverages) but they are going to be left extremely confused and upset that for 4 months they had to pay all that extra." Whatever, everyone knows America runs on DunkinTim Horton's.
Tagged
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coffee
economy
nyc
starbucks
Jaya Saxena
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