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Mayor Zohran Mamdani seeks to bring campaign-style organizing into New York’s City Hall
By
Elizabeth Kim
Published Jan 2, 2026
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Elizabeth Kim / Gothamist
By
Elizabeth Kim
Published Jan 2, 2026
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Mayor Zohran Mamdani on Friday announced a new office of “mass engagement” that he said would seek input from New Yorkers and shape his administration’s policies.
“Too often in politics, there is a temptation to pretend as if you have all the answers already,” he said at a press conference at Brooklyn’s Grand Army Plaza. “We need to have leadership and a city government that knows the answers to the most pressing questions big and small in this city could come from New Yorkers themselves.
The concept is not new. Mayors have traditionally enlisted agencies to help with community engagement. But Mamdani is coming off a historic mayoral campaign where he attracted tens of thousands of volunteers who knocked on millions of doors.
Mamdani has said he wanted to maintain and grow the energy of that movement while in office, a move that could help him keep his political base.
A recently launched nonprofit group called Our Time, which is separate from the administration, has been fundraising and lobbying for Mamdani’s policies. Earlier this month, Mamdani held an event at the Museum of the Moving Image where New Yorkers could sign up to talk to him one-on-one.
Tascha Van Auken, who ran the Mamdani campaign’s volunteer organization, will serve as the commissioner for the new office of mass engagement.
Van Auken described her new role as streamlining community outreach efforts at City Hall. “It's about organizing participation at scale,” she said.
She described the campaign as developing relationships with New Yorkers who had not participated before in politics.
“In many cases, we didn't just change how they saw politics, it changed how they saw themselves,” she said.
On Friday, his second day in office, Mamdani made a point of taking the subway and speaking with several riders. Not all of them were enthusiastic about his policies.
During a ride on the 2 train, Brooklyn resident Bernard Garfinkel approached Mamdani and asked him why he was unwilling to hire more police officers when he himself benefits from a security detail.
The mayor has said he would maintain the current budgeted level of police officers.
“In other words, he's being protected, but he doesn't have the greatest respect for the police officers,” Garfinkel told Gothamist, referring to Mamdani’s previous criticisms about the police as racist and his call to defund the police.
Mamdani responded to Garfinkel’s criticism by saying he had apologized for those comments and was committed to protecting all New Yorkers.
Garfinkel, a city employee, said he did not like any of the mayoral candidates this year and did not vote.
But he did make one concession. “He’s got some tremendous rhetoric,” he said of Mamdani.
Tagged
Politics
new york city
Elizabeth Kim
Elizabeth Kim is a reporter on the People and Power desk who covers mayoral power. She previously covered the pandemic, housing, redevelopment and public spaces. A native of Queens, she speaks fluent Mandarin. Got a tip? Email [email protected]
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Gothamist is funded by sponsors and member donations
Gothamist is funded by sponsors and member donations
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