Gothamist
A non-profit newsroom, powered by WNYC.
Gothamist
Listen Live
Food
Shake Shack's New Herald Square Location Is Now Open
By
Nell Casey
Published May 18, 2016
Modified Apr 4, 2018
Share
FacebookTwitterRedditEmail
Never miss a story
Email address
By submitting your information, you're agreeing to receive communications from New York Public Radio in accordance with our Terms .
By
Nell Casey
Published May 18, 2016
Modified Apr 4, 2018
Share
FacebookTwitterRedditEmail
We rely on your support to make local news available to all
Make your contribution now and help Gothamist thrive in 2026. Donate today
Gothamist is funded by sponsors and member donations
Congratulations Herald Square, you're now the proud parent of a bouncing baby Shake Shack, the city's newest. The burger chain opened their 14th NYC location at Broadway and West 36th Street as of 11 a.m. this morning, about two blocks from the city's first Chick-fil-A. We like your moves, Shake Shack.
A new Shack is always heralded with a brand new set of concretes, and this time we're getting the Empire State (chocolate custard, peanut butter sauce, banana, chocolate truffle cookie dough and sugar cone cookie), the Give My Regards… (vanilla custard, salted caramel sauce, Mast Brothers Shake Shack dark chocolate chunks, malt and chocolate toffee) and the Hit Parade (vanilla custard, strawberry purée, Milk & Cookies Bakery cream cheese pound cake, marshmallow sauce and crunchy rainbow sprinkles). Five percent of Hit Parade sales will be donated to Unlocking Futures, which helps mentor today's youth.
Also arriving at this Shack, the chain's brand new bacon cheeseburger, which will be at all locations (excluding JFK and sporting arenas) on June 3rd.
Tagged
herald square
midtown
shake shack
original
Nell Casey
Read more
Gothamist is funded by sponsors and member donations
Gothamist is funded by sponsors and member donations
MORE food
North African restaurants are rare in NYC. These 10 are the best.
Egyptian, Moroccan, Algerian and Tunisian food is delicious but underrepresented in the city.
By
Robert Sietsema
Published Oct 10, 2026
10 dishes that demonstrate the delicious diversity of curry in New York City
The global dish is shapeshifting and ubiquitous.
By
Robert Sietsema
Food
10 dishes that demonstrate the delicious diversity of curry in New York City
The global dish is shapeshifting and ubiquitous.
By
Robert Sietsema
Frozen yogurt is back in New York City. So are the super long lines.
By
Sonia Rao
5 NYC banana puddings as good as Magnolia's
By
Hannah Frishberg
Where to eat in Greenpoint, Brooklyn right now, from Polish to Sichuan to Iberian
By
Robert Sietsema
Never miss a story
Catch up on the most important headlines with a roundup of essential NYC stories, delivered to your inbox daily.
Sign upEmail address
By submitting your information, you're agreeing to receive communications from New York Public Radio in accordance with our Terms .