Gothamist

A non-profit newsroom, powered by WNYC.

Gothamist

WNYC Listen Live

Donate

 

 

Food

Find These Glorious Tacos Hidden Up A Nondescript Staircase In NoMad


By

Scott Heins

Published Mar 2, 2016

Modified Mar 2, 2016


Share

FacebookTwitterRedditEmail


Never miss a story

 Email address

By submitting your information, you're agreeing to receive communications from New York Public Radio in accordance with our Terms .

Kimchi bulgogi and beef tacos are the Friday special at New York Bakery

 

Scott Heins/Gothamist


By

Scott Heins

Published Mar 2, 2016

Modified Mar 2, 2016


Share

FacebookTwitterRedditEmail


We rely on your support to make local news available to all

Make your contribution now and help Gothamist thrive in 2026. Donate today

Gothamist is funded by sponsors and member donations

The lunch you want—the lunch you need—is tucked away up a flight of stairs in Midtown. Hand-scribbled signs? Check. Red cafeteria trays? Check. Ridiculously tasty, fresh Mexican cuisine embellished with Korean ingredients? Absolutely. This is the good stuff.

You could be forgiven for walking past New York Bakery and missing it completely. Advertising is not its strong suit. The cramped, cash-only lunch counter has only a drab blue awning and two plastic signs posted at street level, promising Spanish Mexican Food & Korean Food. Even inside, signs of brilliance are still pretty scarce: there's Advil behind the counter and daytime talk shows playing on the TV. But everything changes once you place your order.

030216_NewYorkBakeryOutside.jpg
(Scott Heins/Gothamist)

030116_KoreanBakery2.jpg
New York Bakery's Tacos Especial (Scott Heins/Gothamist)

Harrison, a Korean immigrant, runs the New York Bakery along with his wife. He's been at it for 12 years, and his menu is loaded with classic Mexican plates that get everything right. There's the Tacos Especial: seasoned steak, rice, and mole topped with fresh avocado and tucked into both hard and soft shells. Plates of rice, beans, and spicy pork promise to sate any appetite for the price of a couple subway swipes. There are enchiladas, crispy quesadillas, and torta sandwiches that definitely don't skimp on the cilantro. Beside all of that is a Korean menu of soup and noodle dishes.

When he took over New York Bakery, Harrison spoke no Spanish and hardly any English. For a year, business was bad, but after noticing the high density of Mexican workers taking their lunch breaks in the neighborhood, he made up his mind to start serving a cuisine he knew nothing about. "I thought about it for a few weeks. Then, a Mexican lady came in here and she said "I'll cook for you!" With the help of that first cook, Isabel, and the advice of his customers, Harrison became the owner of what is now one of the area's best lunch options. It's quick, high-value, simple, and delicious.

030116_KoreanBakery6.jpg
Harrison stands outside the nondescript entrance to his store (Scott Heins/Gothamist)

030116_KoreanBakery5.jpg
(Scott Heins/Gothamist)

030116_KoreanBakery7.jpg
(Scott Heins/Gothamist)

"This guy does an amazing job," Yolanda Chavez said as she finished a plate of tacos last week. "It's amazing what he's done, he's communicated with us and tried to make things how we like. He's one of the smartest guys that I know." Chavez has been one of Harrison's weekly customers for nearly a decade, and has watched first-hand as he's become a better linguist and restauranteur. "I call him paisano—it's like we're from the same country. He didn't know any English or Spanish. He didn't know any Mexican food, but he listened. Harrison took in everything"

Is New York Bakery special? Not at all. It's not flashy, delicate, or even particularly creative. But in a neighborhood that's changed so much in the last decade, the restaurant has stayed reliable and deeply, even stubbornly good. It's one of the under-appreciated gems of NoMad's increasingly glitzy food scene.

New York Bakery, 51 West 29th Street, Manhattan // Open 8 a.m. - 3 p.m., Monday-Saturday

Tagged

fusion

Kimchi

korean tacos

mexican

new york bakery

nomad

tacos

original


Scott Heins

TwitterInstagram

Scott Heins is a freelance photo and video journalist based in New York City, and a frequent contributor to Gothamist + WNYC. His work often centers around labor rights, housing, and policing. In 2018-2019 he traveled to four states while covering a wave of public school teachers strikes, with work featured in The New York Times, The Intercept, Getty Images, Splinter, and Bloomberg Photos. Scott is a dues-paying member of the National Writers Union's Freelance Solidarity Project.

Read more

Gothamist is funded by sponsors and member donations


Gothamist is funded by sponsors and member donations


MORE food

10 dishes that demonstrate the delicious diversity of curry in New York City

The global dish is shapeshifting and ubiquitous.

By

Robert Sietsema

Published Sep 12, 2026


Frozen yogurt is back in New York City. So are the super long lines.

Is it worth the high price and ridiculous wait? Gothamist needed to find out.

By

Sonia Rao

Food

Frozen yogurt is back in New York City. So are the super long lines.

Is it worth the high price and ridiculous wait? Gothamist needed to find out.

By

Sonia Rao


5 NYC banana puddings as good as Magnolia's

By

Hannah Frishberg

Where to eat in Greenpoint, Brooklyn right now, from Polish to Sichuan to Iberian

By

Robert Sietsema

Can a congressional candidate's dumpling diplomacy win over Queens’ immigrant communities?

By

Caroline Shin


Never miss a story

Catch up on the most important headlines with a roundup of essential NYC stories, delivered to your inbox daily.

Sign upEmail address

By submitting your information, you're agreeing to receive communications from New York Public Radio in accordance with our Terms .