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Electric Zoo Attendees Will Be Forced To Watch Anti-Drug PSA Before Entry
By
Rebecca Fishbein
Published Aug 5, 2014
Modified Aug 5, 2014
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to Electric Zoo
By
Rebecca Fishbein
Published Aug 5, 2014
Modified Aug 5, 2014
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Embattled EDM festival Electric Zoo's been trying to combat concert drug use after two attendees died after taking MDMA and methylone last year. And as promised, they've launched an anti-drug PSA campaign that attendees will be subject to before entering concert grounds. It'll work about as well as that anti-pot episode of Saved By The Bell you watched once, but at least this one's in HD!
The so-called "Come To Life" campaign, created specially for the three-day Labor Day weekend festival, features a two-minute PSA called "The Molly," directed by Dexter creator James Manos, Jr. According to founders Laura De Palma and Mike Bindra: "Our message to concertgoers is simple: The Electric Zoo experience is exceptional and worth being present for. Molly can cause you to not only miss the moment, alienate your friends and have an overall adverse and unpleasant experience…but can also make you sick and can even be fatal."
And if you avoid Electric Zoo like the plague, but are still itching to see this anti-EDM anti-drug PSA, never fear—it leaked online last month. Behold:
The only way this could make you want to attend this festival less is if upon ticket purchase, you were forced to watch that horrendous Dexter series finale over and over and over again, but this time the whole debacle is soundtracked by Skrillex.
Tagged
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electric zoo
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Rebecca Fishbein
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