Gothamist
A non-profit newsroom, powered by WNYC.
Gothamist
Listen Live
Food
Yelp Made A Hipster Heat Map So You Can Avoid All The Hipsters Now
By
Rebecca Fishbein
Published Jul 2, 2013
Modified Jul 3, 2013
Share
FacebookTwitterRedditEmail
Never miss a story
Email address
By submitting your information, you're agreeing to receive communications from New York Public Radio in accordance with our Terms .
By
Rebecca Fishbein
Published Jul 2, 2013
Modified Jul 3, 2013
Share
FacebookTwitterRedditEmail
We rely on your support to make local news available to all
Make your contribution now and help Gothamist thrive in 2026. Donate today
Gothamist is funded by sponsors and member donations
If you've been wondering where the bearded, slim-hipped throngs of Daft Punk-worshipping, artisanal razor-shaving blog cliches prefer to get their kale and PBR, well, Yelp has got you covered; the all-encompassing Reviews of the People site has been kind enough to create heat maps documenting where reviewers mention words like "yuppie," "tourist" and "bacon" most, and naturally they've documented where the "hipsters" come to gather. And, surprise! The darkest redhot smudge lies right over Williamsburg. Sadly, the words "fibster," "yupster" and "scarf-wearing $800K condo-dweller" were not awarded the Yelp heat treatment, but just assume the locations are one and the same.
Yes, true to form, venues on the Northside get the hippest "hipster" user review treatment, though honorable mention goes to a pretty dark spot between East Houston and Delancey Street on the Lower East Side. Greenpoint and, weirdly, around 28th and Broadway also provide the map with sizable red thumbprints, with light speckles of hipsterdom dusting the Meatpacking District, TriBeCa and West Village in Manhattan; Gowanus, Cobble Hill, Fort Greene and Crown Heights in Brooklyn; and Long Island City and Astoria in Queens. [Update: hipster commenters inform us the hipsters are drawn to the hipster Ace and NoMad hotels located in the 28th & Broadway hipster area hipster hipster hipster hipster.]
And of course, the city's "newest" fixie-riding hub of hipness, Bushwick, got a heat-map shout-out, too, with a dark red circle landing decidedly on pizza-and-line-making extraordinaire Roberta's, another over the now-booming Jefferson L stop and a teeny speckling over the Myrtle-Broadway J stop, though at the neighborhood's current gentrification rate, expect that spot to get even redder soon.
Meanwhile, according to the map, the city's most fratastic splotches are on the Upper East and West Sides, Murray Hill and the East and West Villages in Manhattan, and you'll most likely be left with a killer hangover after a night out in the East Village or in Williamsburg. [h/t Eater]
Tagged
brooklyn
bushwick
east village
hipster map
Lower East Side
manhattan
queens
williamsburg
yelp
Rebecca Fishbein
Read more
Gothamist is funded by sponsors and member donations
Gothamist is funded by sponsors and member donations
MORE food
North African restaurants are rare in NYC. These 10 are the best.
Egyptian, Moroccan, Algerian and Tunisian food is delicious but underrepresented in the city.
By
Robert Sietsema
Published Oct 10, 2026
10 dishes that demonstrate the delicious diversity of curry in New York City
The global dish is shapeshifting and ubiquitous.
By
Robert Sietsema
Food
10 dishes that demonstrate the delicious diversity of curry in New York City
The global dish is shapeshifting and ubiquitous.
By
Robert Sietsema
Frozen yogurt is back in New York City. So are the super long lines.
By
Sonia Rao
5 NYC banana puddings as good as Magnolia's
By
Hannah Frishberg
Where to eat in Greenpoint, Brooklyn right now, from Polish to Sichuan to Iberian
By
Robert Sietsema
Never miss a story
Catch up on the most important headlines with a roundup of essential NYC stories, delivered to your inbox daily.
Sign upEmail address
By submitting your information, you're agreeing to receive communications from New York Public Radio in accordance with our Terms .