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Arts & Entertainment

Can Justin Timberlake Save MySpace?


By

Jen Carlson

Published Jun 30, 2011

Modified Jun 30, 2011


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Timberlake strategizing in The Social Network

 


By

Jen Carlson

Published Jun 30, 2011

Modified Jun 30, 2011


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Move over Mark Zuckerberg! Justin Timberlake is taking his role in The Social Network off screen. The performer now has a stake in MySpace—you know, that thing you forgot your password to when Facebook came around? Timberlake noted that he believes “there’s a need for a place where fans can go to interact with their favorite entertainers," and he hopes to "bring artists and fans together." But what about his music? He hasn't put out an album since 2006! (Though he's been plenty busy acting, co-founding a fashion line, starting his own record label, launching his own brand of tequila, and co-owning restaurants—including one in NYC).

The company that officially bought MySpace, Specific Media, made the announcement, saying that "as part of the deal, Emmy and Grammy winning artist Justin Timberlake will also take an ownership stake and play a major role in developing the creative direction and strategy for the company moving forward." It will look something like this:

Somewhere J.C. Chasez is trying to get a hold of the Friendster head honchos (which, by the way, is back!)

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Jen Carlson

Jen Carlson is a former WNYC and Gothamist editor.

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Gothamist is funded by sponsors and member donations


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