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Sun Chips Ditches Biodegradable Bag Over Noise Complaints
By
John Del Signore
Published Oct 5, 2010
Modified Oct 5, 2010
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By
John Del Signore
Published Oct 5, 2010
Modified Oct 5, 2010
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Victory! After subjecting American consumers—famous for their sensitive hearing—to the annoying crinkling of their 100% compostable Sun Chips bags, the Frito-Lay company has decided to discontinue the bags and go back to their non-recyclable, landfill-clogging packaging. Never doubt that a small group of dedicated people with a Facebook page can change the world—take a bow "Sorry But I Can’t Hear You Over This SunChips Bag!" Maybe now you can do something about those awful wind farm eyesores!
Sure, it would be nice if we could reduce our impact on the ecosystem by consuming products that don't further turn our planet into a putrescent, overflowing landfill. But at what cost?! These bags were too loud, said whiny people with the guts to make a stand with videos like this, starring a vexed Sun Chips consumer who you definitely won't want to punch in his smug pampered face:
SunChips sales have declined more than 11% since the biodgredable bags debuted. "Clearly, we'd received consumer feedback that it was noisy," a Frito-Lay spokeswoman tells USA Today. "We recognized from the beginning that the bag felt, looked and sounded different." And yet they put it on the market anyway. As JoAnn Hines, a packaging consultant who refers to herself as the Packaging Diva, says, "The problem is that bags like this come out without researching all the consequences." Discontinuing the bags is a start, but after subjecting consumers to over a year of harmful noise pollution, doesn't Frito-Lay owe us all an apology? In fact, now that we think about it, our tinnitus started right around the time we bought our first biodegradable Sun Chips bag! Class action, anyone?
But seriously America: you're an old broken down piece of meat and you deserve to die alone.
Tagged
compostable bags
environment
frito lay
good germans
noise pollution
recycling
sun chips
John Del Signore
Originally from the Albany area, John Del Signore has called NYC home since 1995. In addition to his thousands of meticulously-crafted bespoke blog posts for Gothamist, his writing has also been published in The Awl, Deadspin, The Nervous Breakdown, and performed at The Brick Theater in Brooklyn.
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Gothamist is funded by sponsors and member donations
Gothamist is funded by sponsors and member donations
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