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Is Brooklyn <em>So</em> Over?


By

Jen Carlson

Published Oct 1, 2007

Modified Mar 7, 2008


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By

Jen Carlson

Published Oct 1, 2007

Modified Mar 7, 2008


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2007_9_condo2fire.jpgThe NY Times is hinting that Brooklyn may be so over, a theory that seems to be based around Heath Ledger leaving the borough.

What if Brooklyn’s recent cachet as the locus for what’s next is little more than a thin and fragile crust of chic, hiding the insecurity of people who constantly measure the social currency of their ZIP code by Manhattan standards? The number of trendy boutiques, bistros and music clubs in Brooklyn may have spiked in the last five years, but its infrastructure of cool still represents only a fraction of that found in Manhattan. Its new identity is moored to a finite number of shops, restaurants, luxury condominiums and, yes, celebrities. If even one leaves, a void is created. Could the borough’s new status vanish as quickly as it ascended?

We think perhaps their belief is based upon a "thin and fragile" foundation. After all, if a borough's cred is based upon shops, condos and stars...Brooklyn is faring pretty well. With Trader Joe's, Urban Outfitters, an Apple Store and luxury condos flooding the market and John Turturro, Rosie Perez, Norman Mailer, Steve Buscemi, Jennifer Connelly, Paul Bettany, Paul Giammati, Adrian Grenier, Michael Pitt, Maggie Gyllenhaal and Peter Sarsgaard calling it home -- it seems Brooklyn won't be suffering from a lack of attention anytime soon, Heath or no Heath.

The Observer recently took a look at Brooklyn's real estate market through the eyes of Eric McFarland, manager of Corcoran Group’s first Williamsburg office. He spoke of the "Manhattanifying" of Brooklyn, and bringing a small army of people across the river to the new emerging markets. Sounds like the borough will be just fine (though maybe they jumped the gun on the whole Red Hook thing), but the current residents may not be into this "Manhattanifying" of which Mr. McFarland speaks.

Photo of Williamsburg condo on fire via I'm Not Sayin.

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adrian grenier

apple

apple store

breaking

brooklyn

celebrities

clubs

Corcoran Group

fashion

fire

gun

heath ledger

Jennifer Connelly

john turturro

maggie gyllenhaal

manhattan

Michael Pitt

Music

News: NYC

norman mailer

ny times

Paul Bettany

people

real estate

red hook

restaurants

rosie perez

steve buscemi

the observer

Trader Joe

trader joe's

urban outfitters

williamsburg


Jen Carlson

Jen Carlson is a former WNYC and Gothamist editor.

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Gothamist is funded by sponsors and member donations


Gothamist is funded by sponsors and member donations


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