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Rather Be in Philadelphia? Pshaw
By
Jen Chung
Published Jun 21, 2006
Modified Mar 7, 2008
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By
Jen Chung
Published Jun 21, 2006
Modified Mar 7, 2008
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Oh, those advertising creative students are so imaginative! Students at Adhouse Advertising School developed a campaign of "edgy ads" to try to make the City of Brotherly Love attractive to New Yorkers. While this was just a student project, Gothamist has to give them props for the Hotel Chelsea poster. Philadelphia advertising agency owner Steve Grasse saw the ads and said, "It's all really brash and in your face. New York's full of s--- and it's phony. If Philly was smart they would have a real [campaign] to do it." Grasse would have wanted more about the Philly experience in the ads, but hey, why would those students go to Philly to try it out? Anyway, you can see all the ads here, and as Gridskipper points out - no Ben Franklin is anywhere. Will M. Night Shymalan be the next symbol of the city?
And Phillyist? It's on.
Tagged
advertising
Ben Franklin
brotherly love
Chelsea
city
gothamist
hotel chelsea
love
new york
new yorkers
News: NYC
night
philadelphia
philly
Phillyist
the city
travel
Jen Chung
Jen Chung is a former WNYC and Gothamist editor.
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Gothamist is funded by sponsors and member donations
Gothamist is funded by sponsors and member donations
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